The Redford Center has been a major producer and proponent of environmental storytelling for over 15 years. They looked to us to rejuvenate their identity and ensure it could easily keep stride with them into the future. The resulting brand system matches their co-founders' elegant and classic sensibility. It centers on their massive catalog of films, which are marketed in bold frames of natural colors influenced by soil, air, water, and foliage.

We brought that same simple and energetic style to their site revamp. The building block system we developed in WordPress makes their initiatives more scalable and editable for their team and more searchable and browsable for their visitors.